Zenith Computers Returns to India PC, Laptop Market, Telecom News, ET Telecom
Founded in 1980, the company pioneered innovation in the laptop and PC industry in India with the introduction of computer processor based systems and peripherals.
“Zenith was not only one of the most iconic computer brands in India, but was also a pioneer in delivering many unique consumer experiences in this space, which made it a household name in the industry and a preferred choice for office automation. Zenith’s re-entry this year is in line with its growth strategy, which is carefully tailored to current market demands,” the company said in a statement.
The revival of the brand is believed to be driven by a host of high-end, performance-based equipment and devices aimed at new-age businesses and individual consumers looking for exceptional products to meet their needs. dailies.
The SG Group, with more than 25 years of experience in various sectors, including consumer electronics, durable goods and telecommunications, will now take over the management of Zenith. The company is gearing up to disrupt the fastest-moving laptop and PC space with its innovation-heavy DNA.
For the past four decades, Zenith Computers has produced computers and laptops.